Is it Texan? Or is it Mexican?
Two moving visuals of Lone Star's new tex-mex beer product set in a moving water stream. The first visual highlights the diversity of the Texas environment by depicting the fabled Rio Jade, where each side of the bank depicts a distinct region of Texas. The beer is surrounded by running water in the second image as a nod to the Never Run Still slogan.
CLIENT
AGENCY
PRODUCTION
CGI PRODUCTIONS
Project details
DELIVERABLES
— 2x full-CG key-visuals with simulated water, video and stills for TV tag-ons and print
TIMINGS
— Project lead time ±3 weeks
TEAM
— Core: 4 people
Lone Star – Rio Jade - #2
Team Credits
PRODUCER
★ Hert Zollner
CG Director
★ Tom Hankins
Modeling / Lookdev
★ Tom Hankins
★ Patrick Blankenzee
Water simulation
★ Sander Bultman
★ Andrea Parisella
Light / Render / Comp
★ Tom Hankins