The song of low hanging power lines
We were asked by ATKPLN to collaborate on the production of this full-cg this tv-spot / PSA for the Texas based Oncor Energy company.
In this series of films a charming Oncor truck will sing you a song of all sorts of possible dangers. In this case it concerns low-hanging power lines over water. If the mast of your sailboat comes into contact with these, the results can be lethal. It sounds farfetched but we were told there have been multiple cases of these kind of accidents on Texas lakes. Anyway we love a song and dance animation so we went to work!
My Role
— Client point of contact for all production and financial needs
— Scoping, budgeting, planning, and scheduling all milestones/reviews
— Finding and booking freelancers / planning resources
— Clear communication between all stakeholders and personnel
— Managing team from pitch to final delivery
— Managing client reviews, approvals, and deliveries
— Invoicing, collecting final assets, approved credit lists and portfolio live dates
CLIENT SIDE VIPS
Executive Creative Director
Executive Producer
Senior Producer
Associate Producer
Creative Director
CG Supervisor
Compositing Supervisor
PROJECT DETAILS
—
January 2022
DELIVERABLES
Some assetbuild and all animation, water simulation, lighting and rendering for
— 1x full-cg TV spot 30" (30fps)
TIMINGS
— Start November 2021
— Delivery January 2022
— Production 9 weeks
TEAM
— Internal: 7
— Freelance: 4
GALLERY
